Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.
Material type: TextPublication details: New York McGraw-Hill/Irwin, c2008.Edition: 18th edDescription: xxvii, 745 p. : ill. 28 cmISBN:- 978001221108
- HF5415.13 .M369 2011
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
BOOK | Nairobi Campus Library | HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | MKU98124 | ||
BOOK | Nairobi Campus Library | HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | MKU76967 | ||
BOOK | Nairobi Campus Library | HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | MKU97683 |
Includes bibliographical references and indexes.
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