Marketing research Methodological foundations Gilbert A. Churchill, Jr.

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Material type: Text

TextPublication details: Chicago : Dryden Press, 1987Edition: 4thedDescription: xvii, 765 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
BOOK	Mombasa Campus Library General Stacks	BK	HF5415.2 .C49 1988 (Browse shelf(Opens below))	Available		MKU66591
BOOK	Thika Main Campus Library General Stacks	BK	HF5415.2 .C5 1988 (Browse shelf(Opens below))	Available		MKU5327

Includes bibliographies and index.

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