Contemporary marketing : interactive text / Louis E. Boone, David L. Kurtz.

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Material type: Text

TextPublication details: Mason, Ohio : Thomson/South-Western, c2004.Edition: 11th edDescription: LVI, 655 p. : ill. (some col.) ; 28 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
BOOK	Machakos ODEL Library General Stacks	BK	HF5415 .B66 2004 (Browse shelf(Opens below))	Available		MKU164483

Includes bibliographical references and indexes.

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