TY - BOOK AU - Levinson,Jay Conrad AU - Godin,Seth TI - The guerrilla marketing handbook SN - 0395700132 (pbk.) : AV - HF5415 .L48 1994 PY - 1994/// CY - Boston PB - Houghton Mifflin KW - Marketing KW - Handbooks, manuals, etc KW - Small business KW - Management UR - http://www.loc.gov/catdir/description/hm021/94041295.html UR - http://www.loc.gov/catdir/enhancements/fy0736/94041295-b.html ER -