TY  - BOOK
AU  - Etzel Michael J,Walker Bruce J
TI  - Marketing
SN  - 9780070151567
AV  - HF5415.E8 2007 
PY  - 2007///
CY  - Delhi
PB  - Tata McGraw Hill Education Private Limited
KW  - Marketing
N1  - includes Subject Index,Notes and References
ER  -