TY  - BOOK
AU  - Witter,Lisa
AU  - Chen,Lisa
TI  - The she spot: why women are the market for changing the world--and how to reach them 
SN  - 9781576754726 (hardcover : alk. paper)
AV  - HF5415.332.W66 W577 2008
PY  - 2008///
CY  - San Francisco
PB  - Berrett-Koehler Publishers
KW  - Women consumers
KW  - United States
KW  - Social marketing
KW  - Women in nonprofit organizations
N1  - "A BK business book."; Includes bibliographical references (p. 157-168) and index
UR  - http://www.loc.gov/catdir/toc/fy0805/2008009811.html
ER  -