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The ultimate question 2.0 : how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey. by
Edition: Rev. and expanded ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business Press, c2011
Availability: Items available for loan: Mombasa Campus Library (1)Call number: HF5415.5 .R439 2011.

2.
The ultimate question : driving good profits and true growth / Fred Reichheld. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2006
Online resources:
Availability: Items available for loan: Kakamega ODEL Library (1)Call number: HF5415.5 .R439 2006. Mombasa Campus Library (1)Call number: HF5415.5 .R439 2006.

3.
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, 2001
Availability: Items available for loan: Nakuru Campus Library (1)Call number: HF5415.5 .R438 2001.

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