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1.
Online public relations : a practical guide to developing an online strategy in the world of social media / David Phillips, Philip Young. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: Kitale ODEL Library (1)Call number: HD59 .P455 2009.

2.
International communications strategy : developments in cross-cultural communications, PR and social media / Silvia Cambié and Yang-May Ooi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: Nairobi Campus Library (2)Call number: HM1211 .C36 2009, ... Thika Main Campus Library (1)Call number: HM1211 .C36 2009. Not available: Thika Main Campus Library: Checked out (1).

3.
International communications strategy : developments in cross-cultural communications, PR and social media / Silvia Cambié and Yang-May Ooi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: Thika Main Campus Library (1)Call number: HM1211 .C36 2009.

4.
Blogging and other social media : exploiting the technology and protecting the enterprise / Alex Newson with Deryck Houghton and Justin Patten. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Farnham, England ; Burlington, VT : Gower, c2009
Online resources:
Availability: Items available for loan: Thika Main Campus Library (1)Call number: HD30.37 .N49 2009.

5.
Engagement marketing : how small business wins in a socially connected world / Gail F. Goodman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2012
Online resources:
Availability: Items available for loan: Mombasa Campus Library (1)Call number: HF5415.1265 .G659 2012.

6.
Leave Your Mark : Land Your Dream Job. Kill it in Your Career. Rock Social Media / Aliza Licht, foreword by Donna Karan. by
Edition: First Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Mombasa Campus Library (1)Call number: HF5381 .L453 2015.

7.
How companies succeed in social business : case studies and lessons from Adobe, Cisco, Unisys, and 18 more brands / Shawn Santos. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Kakamega ODEL Library (1)Call number: HF5386 .S3238 2015.

8.
What school leaders need to know about digital technologies and social media / Scott McLeod by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco, CA : Jossey-Bass, c2012
Availability: Items available for loan: Thika Main Campus Library (1)Call number: LB1028.3 .M399 2012.

9.
The social media MBA : your competitive edge in social media strategy development & delivery / Christer Holloman ; co-authors, Eb Adeyeri ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, West Sussex, U.K. ; Hoboken, N.J. : Wiley, 2012
Availability: Items available for loan: Thika Main Campus Library (1)Call number: HD30.2 .H645 2012.

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