Social media metrics : how to measure and optimize your marketing investment / Jim Sterne.

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Material type: Text

TextSeries: New rules of social media seriesPublication details: Hoboken, N.J. : John Wiley, c2010.Description: xxxi, 240 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
BOOK	Mombasa Campus Library General Stacks	BK	HF5415.1265 .S7419 2010 (Browse shelf(Opens below))	Available		MKU152099

Includes bibliographical references and index.

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