| 000 | 00985cam a22002654a 4500 | ||
|---|---|---|---|
| 999 |
_c3056 _d3056 |
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| 001 | 13785783 | ||
| 003 | MKU | ||
| 005 | 20220113091317.0 | ||
| 008 | 041118s2006 maua bi 001 0 eng | ||
| 020 | _a0256092257 | ||
| 040 | _cMKU | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.P388 1991 |
| 100 | 1 |
_aPeter, J. Paul. _92113 |
|
| 245 | 1 | 2 |
_aMarketing Management / _cJ. Paul Peter, James H. Donnelly. |
| 250 | _a3rd | ||
| 260 |
_aBoston, Mass. : _bMcGraw-Hill, _c1991 |
||
| 300 |
_axiv, 943 p. ; _bill. : _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _91179 |
|
| 700 | 1 |
_aDonnelly, James H. _92114 |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0619/2004063160-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0619/2004063160-t.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0735/2004063160-b.html |
| 942 |
_2lcc _cBK |
||