Marketing / Roger A. Kerin ... [et al.].

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill/Irwin, c2006.Edition: 8th edDescription: xlvi, 733 p. : col. ill., col. maps ; 29 cmISBN:
  • 0072828803 (text : alk. paper)
  • 0073080152 (pkg. : alk. paper)
Subject(s): LOC classification:
  • HF5415 .M29474 2006
Online resources:
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Holdings
Item type Current library Collection Call number Status Date due Barcode
BOOK BOOK Machakos ODEL Library General Stacks BK HF5415 .M29474 2006 (Browse shelf(Opens below)) Available MKU163938
BOOK BOOK Machakos ODEL Library General Stacks BK HF5415 .M29474 2006 (Browse shelf(Opens below)) Available MKU163939
BOOK BOOK Meru Campus Library General Stacks BK HF5415 .M29474 2006 (Browse shelf(Opens below)) Available MKU74128

Includes bibliographical references (p. 673-700) and indexes.

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