Marketing strategy : planning and implementation / Orville C. Walker Jr., Harper W. Boyd, Jr., Jean-Claude Larréché.
Material type:
TextSeries: Irwin series in marketingPublication details: Chicago : Irwin, 1996.Edition: 2nd edDescription: xxiv, 392 p. : ill. ; 23 cmISBN: - 0256136920
- HF5415.13 .W249 1996
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
BOOK
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Nairobi Campus Library General Stacks | BK | HF5415.13.W355 1995 (Browse shelf(Opens below)) | Available | MKU97357 | ||
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BOOK
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Nairobi Campus Library General Stacks | BK | HF5415.13.W355 1995 (Browse shelf(Opens below)) | Available | MKU97356 | ||
|
BOOK
|
Nairobi Campus Library General Stacks | BK | HF5415.13 .W249 1996 (Browse shelf(Opens below)) | Available | MKU97355 | ||
|
BOOK
|
Thika Main Campus Library General Stacks | BK | HF5415.13 .W249 1996 (Browse shelf(Opens below)) | Available | MKU120109 |
Includes bibliographical references and indexes.
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