Business market management : understanding, creating, and delivering value / James C. Anderson, James A. Narus.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004.Edition: 2nd edDescription: xx, 460 p. : ill. ; 25 cmISBN:- 0130451878 (alk. paper)
- HF5415.1263 .A53 2004
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
BOOK | Machakos ODEL Library General Stacks | BK | HF5415.1263 .A53 2004 (Browse shelf(Opens below)) | Available | MKU164008 | ||
BOOK | Meru Campus Library General Stacks | BK | HF5415.1263 .A53 2004 (Browse shelf(Opens below)) | Available | MKU73008 |
Includes bibliographical references and index.
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